Data is quickly becoming one of the most valuable resources on the planet, and the science that drives the field sits at the crossroads of statistics and computer science. Companies and organizations in nearly every discipline utilize big data to gain critical understanding of customer bases and what drives purchasing, while researchers use data to discover information and insights which in the past have been impossible to obtain. Data science is an essential tool in marketing analytics, machine learning, quality assurance and decision making in a huge variety of fields.
This proficiency certificate prepares graduates to function as members of a data analytics team. You will learn to obtain, store and manage data, and implement data analytics solutions using real-world data. Upon completing this certificate students will understand how to perform data exploration, manipulate data to be used for problem-solving, and conduct analysis with programming languages used in data science. Students will also learn to produce data visualizations, describe data, communicate findings, and demonstrate proper ethical practice for data storage, analysis and collection.