When you ignore your website's statistics, you miss key opportunities to profit from its traffic. This course, aimed at non-technical users, takes you through all key techniques for using website analytics that employ the world-standard Google Analytics, a free online tool. Understand your visitor traffic better, learn how to calculate return on investment (ROI) for your online advertising, and discover how to grow conversions and sales from your website visitors.
Learning Outcomes:
- Understand the importance of website statistics
- Know how to increase website ROI through understandinf visitor traffic and experience
- Understand how to install Google Analytics
- Know the basics of search engine optimization
- Understand how to create goals and tracking funnels
Course Dates and Times
| Date and Times | Location | Course Cost/Fees |
|---|---|---|
| Feb. 7 - Mar. 4, 2022 | Online Course (Participate anytime day or evening) |
$195 |
| Apr. 4 - Apr. 29, 2022 | Online Course (Participate anytime day or evening) |
$195 |
| June 6 - July 1, 2022 | Online Course (Participate anytime day or evening) |
$195 |
| Sept. 6 - Sept. 30, 2022 | Online Course (Participate anytime day or evening) |
$195 |
Course Hours: 16 Hours
This workshop is offered through our continuing education online partner.