Personal Branding

This course focuses on teaching you how to brand yourself professionally. What is brand? How do you maintain your personal brand? The assignments in this program discuss the value of personal branding. Find the best way to craft your personal brand statement. Learn the best methods for communicating your personal brand to clients, employers, and other industry professionals.

Learning Outcomes

  • Explain the importance of building a personal brand
  • Describe how to develop a personal branding statement
  • Explain the importance of having a unique selling proposition
  • Discuss online assets, including website/blogs, social media, and videos
  • Discuss offline assets, including dress/appearance, business cards, personal outreach, and mentors
  • Develop a strategy for gaining experience in areas where your brand is weak
  • Explain the importance of expertise, and discuss strategies for becoming known as an expert in your field
  • Explain how to maintain and protect your brand

Upon registering, you have ninety (90) days to complete the program.

Course Dates and Times

Date and Times Location Course Cost/Fees
Register to Start Today! Online Free through August 30, 2021

Course Hours: 3 Hours

This workshop is offered through our continuing education online partner.