The Associate of Applied Science (A.A.S) program in Fashion Merchandising and Marketing features an integrated, career-focused curriculum in such categories as Fashion Apparel/Accessories, Home/Garden, and Gifts. Through professional courses and a focused approach, where four themes are designed into the program (industry foundations, the customer and customer experience, product and promotion, and the digital frontier and future industry directions), students gain the knowledge and skills necessary to pursue career opportunities in Fashion Retail and Fashion Marketing.
Students will have the opportunity to gain professional experience through the FMM Retail operation as well as by participating in community projects in various shopping zones. Students will graduate with the equivalent of 1-2 years of retail experience.
This program will also consist of courses that help prepare students for three National Retail Federation certifications:
- Customer Service and Sales
- Advanced Customer Service and Sales
- Retail Industry Fundamentals